Malta Based Med.TV Reaches 160 Million Homes in First Year
Med.TV has expanded its reach to 160 million households across Europe, North Africa, and the Middle East within its first year, positioning Malta as a growing exporter of cultural media. Backed by licensing from the Broadcasting Authority and supported by partnerships with Arts Council Malta, PBS Malta, and Heritage Malta, the channel combines satellite distribution with streaming access via Rakuten TV to maximise international visibility.
Focusing on Mediterranean culture, lifestyle, and storytelling, Med TV is investing in original productions that highlight heritage, cuisine, and creative industries across the region. While its wide distribution marks a major milestone for Malta’s media sector, questions remain around audience engagement, revenue, and long term sustainability as the broadcaster enters its second year of operations.